The 1960s gave us many iconic classic cars, but perhaps none is more legendary than the Aston Martin driven by James Bond (Sean Connery) in the 1964 film, Goldfinger.
A long list of tricks made it one of the most beloved movie cars of all time: machine guns, an ejector seat, smoke screens, and a futuristic onboard navigational system. Bond’s reputation as a suave man of action and a smart connoisseur of fine things rocketed Aston Martin to popularity as one of the most desirable automobile brands in the world. The car was so beloved it was later stolen from a Florida airport hanger and is reportedly worth nearly 10 million today.
Vintage. Classic. Irreplaceable.
on Friday, 12 October 2018.
Posted in Loyalty, Networking, Marketing Strategies, Targeted Mailing Lists, Branding, Services, Marketing, Advertising
Did you know October 7 is “Worldwide Smile Day?”
Smile day is celebrated on the first Friday of October, dedicating twenty-four hours to smiling and acts of community kindness. Why? In a “bad news” world, a little dose of joy goes a long way. Gretchen Rubin certainly believes this.
From outside perspectives, Rubin lived a marvelously successful life. She had a good marriage, a thriving writing career (formerly a Yale graduate clerk to Sandra Day O’Connor), a warm relationship with in-laws, and two lovely daughters. But in 2006, Rubin realized something was missing. She had a mild case of “the blues,” a below-the-surface irritableness she couldn’t shake. While she was generally happy, Rubin struggled to enjoy happiness each day.
on Tuesday, 02 October 2018.
Posted in Loyalty, Networking, Marketing Strategies, Targeted Mailing Lists, Branding, Services, Marketing, Advertising
Customize Printed Mailings to Maximize Your Impact
One of the best ways that brands can engage their customers is by making people feel valued and unique.
Brands that are able to provide their customers with this feeling of connection are going to be one step closer to creating true advocates for their brand. Perhaps one of the best ways that modern organizations can offer a customized experience is through meaningful personalization -- far beyond the "Dear Friend" found in some mass mailings.
See how businesses are using personalization in their printed materials to create an experience that customers will appreciate and remember.
on Tuesday, 02 October 2018.
Posted in Loyalty, Networking, Marketing Strategies, Targeted Mailing Lists, Branding, Services, Marketing, Advertising
Humans are creative beings, and one of our favorite ways to express ourselves is through words.
Words can bring sweetness to the soul, arouse dormant hunger, or give voice to beauty in the world.
That’s why names are such serious business. How much thought do we give to naming a pet? Or a child? Beautiful names can bring a charming nostalgia or an air of sophistication to the bearer.
on Tuesday, 02 October 2018.
Posted in Loyalty, Networking, Marketing Strategies, Branding, Services, Marketing, Advertising
