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All types of Businesses Benefit from Print It Plus Blog

No matter what type of business you are in, you can grow your knowledge and better your business by following our blog.

You will find all types of tips to help you with your business marketing, networking, sales, strategies, and just about anything business.

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Simply Irresistible: Best Practices for Writing Compelling Lead Magnets

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Have you ever made an impulse buy at the grocery store? Or been drawn to an online store that you knew was probably fakey clickbait?

Sometimes, when the right offer hits you at just the right moment, it seems impossible to resist! And they don’t call this “magnetic” appeal for nothing.

In marketing, Magnets are an effective technique for gaining a prospect's contact information and/or drawing them into your sales funnel. Sometimes called lead generation, this process of stimulating and capturing interest (to develop a sales pipeline) allows you to nurture a lead until they are ready to buy. 

 

4 Illustrative Design Options for Your Logo or Custom Labels

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When you are building a business or launching a product, a label or a logo might not seem like a top priority.

But these branding pieces are essential because they open the door to your identity. Logos and product labels grab attention, make a strong first impression, separate you from the competitors, and make you more memorable (so customers come back again and again!).

Many businesses settle for something simple when crafting these brand icons – like the company name with a small swath of color. But have you ever considered an illustrative icon? These visually delightful options carry a pictorial presentation of the features and aspects of your product or personality.

Here are four examples: